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WWF-Pakistan installs third water filtration plant in Lahore

Posted on 26 January 2016

Lahore, January 26: WWF-Pakistan and Coca-Cola Beverages Pakistan Limited (CCBPL), through their project ‘Increasing the Supply and Access to Safe Drinking Water in Lahore, Pakistan,’ inaugurated a third water filtration plant in Glaxo Town, a densely populated area in the outskirts of Lahore. The project aims to install 15 water filtration plants in the city in order to providing clean and safe drinking water.

The plant was inaugurated by RizwanUllah Khan, General Manager, The Coca-Cola Company (Pakistan and Afghanistan) and Dr Masood Arshad, Director Climate, Energy and Water, WWF-Pakistan. Residents of Glaxo Town were also present at the occasion and expressed their gratitude for providing them with this facility.

RizwanUllah Khan commented, “We are working towards water balance through diverse, locally focused community water projects that often grow out of the source water vulnerability assessments (SVA) conducted for each of our bottling plants. Those plants are built with the local community and often the projects we support are with local governments and other respected third-party partners. Pursuing these synergies among our source water protection and replenish programmes enable us to identify and implement projects that support the sustainability of local watersheds and communities while mitigating risks to our business.”

A water testing survey of Glaxo Town was conducted prior to the installation of the filtration plant, and showed the presence of fecal coliform in the area. The water filtration plant will provide access to clean drinking water to almost 5000 individuals daily. Zafar Abbas Jafri, Director Public Affairs and Communications, CCBPL, remarked that “We place the issue of water usage, which is fundamental to our business, at the heart of our environmental policy. Water is one of the most essential resources of life and also the main ingredient of our beverages. Establishing a water-sustainable operation is key to our business success and to the welfare of the communities in which we operate. With the installation of more than 20 plants across Pakistan by the end of 2016, we will create a simple solution to a common problem.”

The installation of the filtration plant was accompanied by an awareness drive including a socio-economic survey of the area and various other activities in the local school and women of the area. People were made aware of the water woes of Pakistan and discussed ways in which sustainable use of this precious resource can be promoted.

Speaking at the occasion, Dr Masood Arshad, Director Climate, Energy and Water, WWF-Pakistan said, “Pakistan will soon be facing severe water scarcity due to climate change. As a nation, we need to be very vigilant about this issue and must tackle it proactively. We aim to choose those communities where drinking water quality is poor and the community is willing to ensure the sustainability of the plant.”

On behalf of the local residents, Khalid Qadri an active resident, thanked WWF-Pakistan and CCBPL for their efforts in installing the water filtration plant in their area.



WWF-Pakistan

Press Contact

Media Relations at WWF-Pakistan

+92 42 111 993 725
pk.communications@wwf.org.pk



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